Kempczinski tied McDonald's disappointing quarterly results directly to elevated gas prices disproportionately squeezing low-income consumers.
Wendy's, Chipotle, and Burger King have all reported that low-income customer pullback is dragging down their same-store sales.
The k-shaped economy now threatens every fast-food chain that depends on lower-income Americans as its core customer base.
Act now: the ******* yst who called NVIDIA in 2010 just named his top 10 AI stocks — and McDonald's didn't make the cut. Grab the names FREE today.
McDonald's (NYSE: MCD) said its quarterly results were less than acceptable for several reasons. First, it had too many promotions offered to customers. Thus, customers got confused, and the number of promotions also appeared to slow service.
#quarterly #promotions
Wendy's, Chipotle, and Burger King have all reported that low-income customer pullback is dragging down their same-store sales.
The k-shaped economy now threatens every fast-food chain that depends on lower-income Americans as its core customer base.
Act now: the ******* yst who called NVIDIA in 2010 just named his top 10 AI stocks — and McDonald's didn't make the cut. Grab the names FREE today.
McDonald's (NYSE: MCD) said its quarterly results were less than acceptable for several reasons. First, it had too many promotions offered to customers. Thus, customers got confused, and the number of promotions also appeared to slow service.
#quarterly #promotions
1 month ago