Alpine executive advisor Flavio Briatore has revealed that he once joined forces with Donald Trump to explore the possibility of bringing a Formula 1 race to New York, with the proposed venue ultimately located in New Jersey. Despite the ambition behind the project, the plan ultimately failed to materialise.
Today, Formula 1 can count the United States among its strongest and fastest-growing markets, with three Grands Prix on the calendar: Austin, Miami and Las Vegas, the latter returning to the championship in 2023. The sport has also enjoyed a significant surge in popularity across the country in recent years, with growing fan interest and an expanding commercial presence.
Donald Trump's rise to mainstream fame accelerated through The Apprentice, the reality TV show that turned him from a businessman into a household name across the United States. Years later, Briatore took on the same role in the Italian version of The Apprentice, becoming the face of the programme in Italy.
Speaking to The Race, the Italian revealed that he enlisted Donald Trump's help because of his experience as a promoter, despite the future US president knowing very little about Formula 1 at the time. Briatore explained that he brought Trump and Bernie Ecclestone together to explore potential locations for a race in the New York area.
"Donald had no idea as well about Formula 1 - but he's a great promoter. At the time, he promoted boxing, he promoted everything in Vegas, etc... I made Donald talk with Bernie (Ecclestone). I was in the office of Donald. We put in (a) video with Bernie to (find) what was the best place in New York to do the race.
#race
Today, Formula 1 can count the United States among its strongest and fastest-growing markets, with three Grands Prix on the calendar: Austin, Miami and Las Vegas, the latter returning to the championship in 2023. The sport has also enjoyed a significant surge in popularity across the country in recent years, with growing fan interest and an expanding commercial presence.
Donald Trump's rise to mainstream fame accelerated through The Apprentice, the reality TV show that turned him from a businessman into a household name across the United States. Years later, Briatore took on the same role in the Italian version of The Apprentice, becoming the face of the programme in Italy.
Speaking to The Race, the Italian revealed that he enlisted Donald Trump's help because of his experience as a promoter, despite the future US president knowing very little about Formula 1 at the time. Briatore explained that he brought Trump and Bernie Ecclestone together to explore potential locations for a race in the New York area.
"Donald had no idea as well about Formula 1 - but he's a great promoter. At the time, he promoted boxing, he promoted everything in Vegas, etc... I made Donald talk with Bernie (Ecclestone). I was in the office of Donald. We put in (a) video with Bernie to (find) what was the best place in New York to do the race.
#race
3 days ago
