"It's not just a race, it's a whole weekend event: it's entertainment, it's live music, it's hospitality, it's participation," according to the chief executive of Silverstone.
Stuart Pringle was speaking about the economic and cultural impact of the British Grand Prix, as it returns to the Northamptonshire circuit for its 76th year.
Last year, it contributed £154 million to the local economy over three-and-a-half days, according to a recent report, he added.
About 565,000 Formula 1 fans are expected to attend the event, beating last year's record-breaking attendance, but some people have been there since Wednesday.
Some of those visitors watched England's dramatic FIFA World Cup victory over DR Congo on big screens, while on Thursday, tens of thousands of people attended a concert featuring the French DJ and record producer David Guetta and singer Anne-Marie, as part of a string of gigs.
Stuart Pringle was speaking about the economic and cultural impact of the British Grand Prix, as it returns to the Northamptonshire circuit for its 76th year.
Last year, it contributed £154 million to the local economy over three-and-a-half days, according to a recent report, he added.
About 565,000 Formula 1 fans are expected to attend the event, beating last year's record-breaking attendance, but some people have been there since Wednesday.
Some of those visitors watched England's dramatic FIFA World Cup victory over DR Congo on big screens, while on Thursday, tens of thousands of people attended a concert featuring the French DJ and record producer David Guetta and singer Anne-Marie, as part of a string of gigs.
4 months ago
