The relationship between Hollywood and luxury fashion continues to evolve, as brands increasingly look beyond traditional celebrity endorsements to build deeper, more strategic partnerships with talent.
"It's not about one-offs anymore," said Joseph Thornton-Allan, who co-leads fashion brand partnerships at William Morris Endeavor, helping connect talent with fashion houses and shaping the partnerships that define their careers. "It genuinely is about relationships. So many of my clients have genuine, authentic relationships with designers, and they've been with them for years and years."
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