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For nearly two decades, September has usually meant one thing for Apple investors: a new iPhone cycle.
That pattern may be about to change.
Apple (AAPL) is reportedly planning to launch the iPhone 18 Pro series this fall and delay the standard iPhone 18 to the first quarter of 2027, according to supplier commentary reported by Economic Daily News and The Verge. The more affordable iPhone 18e and a new iPhone Air are also expected to launch around early 2027.
That would be a big change for a product franchise that had a record $54.25 billion of revenue in Apple's latest quarter, up 21.7% from a year earlier. Total company revenue was up 16% to $109.4 billion.
That reason appears to be more than just product marketing.

#iphone #revenue
3 months ago

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