On Thursday, the Houston Comets unveiled a new brand identity. According to a team announcement, the release "represents a defining moment in the return of one of the most iconic franchises in women's sports."
Revealed during a celebration at POST Houston, the new identity marks the beginning of the Comets' next chapter. The evening brought together Comets legends, fans, partners, and community leaders for a first look at the franchise's new era, and it all culminated with the unveiling of the team's new logo.
As the Comets prepare to return to the court in 2027, the brand identity honors the franchise's historic championship legacy while also introducing a bold, modern look for a new generation of fans.
One of the WNBA's original eight franchises, the Comets established the league's first dynasty by winning four consecutive championships from 1997 through 2000. The brand identity pays homage to that foundation while looking ahead to the new era of the team and its connection to its fans.
"This is a landmark moment for the Comets, for Houston, and for the continued growth of women's sports," said Gretchen Sheirr, president of business operations for the Houston Rockets and Comets. "This franchise helped define the early years of the WNBA, and we are incredibly proud to honor that championship history while building something modern, bold, and distinctly Houston for the future."
#houston #identity #team #moment
Revealed during a celebration at POST Houston, the new identity marks the beginning of the Comets' next chapter. The evening brought together Comets legends, fans, partners, and community leaders for a first look at the franchise's new era, and it all culminated with the unveiling of the team's new logo.
As the Comets prepare to return to the court in 2027, the brand identity honors the franchise's historic championship legacy while also introducing a bold, modern look for a new generation of fans.
One of the WNBA's original eight franchises, the Comets established the league's first dynasty by winning four consecutive championships from 1997 through 2000. The brand identity pays homage to that foundation while looking ahead to the new era of the team and its connection to its fans.
"This is a landmark moment for the Comets, for Houston, and for the continued growth of women's sports," said Gretchen Sheirr, president of business operations for the Houston Rockets and Comets. "This franchise helped define the early years of the WNBA, and we are incredibly proud to honor that championship history while building something modern, bold, and distinctly Houston for the future."
#houston #identity #team #moment
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