During market uncertainty, cautious investors may feel compelled to sell everything while they wait for the dust to settle. But Ross Gerber believes that, to paraphrase Rudyard Kipling, if you can keep your head when everyone else is losing theirs, you'll reap even bigger rewards.
The Gerber Kawasaki CEO says that while inflation, higher bond yields, oil prices, and Federal Reserve rate hikes can pressure stocks, he does not think investors should abandon equities wholesale. Instead, he advocates for a more defensive approach.
He recommends investors trim holdings with valuations that look stretched relative to their growth, build reserves in cash and short-duration fixed income **** ets, and keep long-term positions in companies that he believes still have strong earnings support, such as Nvidia.
And for investors trying to navigate an environment where corporate earnings remain strong while macroeconomic risks pressure stock valuations, that distinction matters. Gerber's framework is less about calling the market's next move than deciding which risks a portfolio can absorb—and which positions still deserve capital.
Here is a closer look at Gerber's defensive-focused strategy.

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