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Freight brokers live and die by their RFP pricing. Submit too high and you lose the lane. Submit too low and you win business you'll spend the next year regretting. SONAR's latest release is designed to close that gap.
SONAR this week released a significant upgrade to Batch Rate Intelligence, expanding the feature from a bulk lane ****** ysis tool into what the company describes as a complete RFP pricing workflow. The update arrives alongside expanded flatbed market-level visibility within the platform's STVI (Spot Truckload Volume Index) and STRI (Spot Truckload Rate Index) indices.
Batch Rate Intelligence was already one of SONAR's most used broker-facing features, letting users upload large lane files and pull market rate context at scale. The new version builds substantially on that foundation.
The updated tool now includes forward-looking rate and seasonality insights — letting users see not just what rates look like today, but where market conditions are trending as bids are executed and the contract period begins. It also introduces bid positioning and risk visibility, surfacing lanes where a broker's target rate may be misaligned with market expectations before a bid is submitted.
The cleaner output interface is designed to support internal review, customer conversations, and bid strategy, making it easier to act on the data rather than simply export it.
4 months ago

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