Despite strong sales and growing momentum, Hyundai (005380.KS) CEO Carlos Munoz is going on the offensive in the US.
Hyundai revealed at its 2026 CEO Investor Day today that it will build more of its cars on US soil and pack American showrooms with new hybrids and its first extended-range EV, the centerpiece of its most aggressive product push in its history. New trucks and even a mid-size Toyota Tacoma competitor are coming too.
Munoz is betting on localized US production and that a wave of in-demand hybrids can lift profits and rev sales even as the overall US car market sits in neutral.
"Our fundamentals have never been stronger. Hyundai Motor Group is the third-largest automotive group and the second-most profitable, which gives us the ability to invest while others are pulling back," Muñoz said in a presentation. The company is bringing "more than 100 new models to market by 2030 with multiple powertrain options" while "raising our operating margin above 9 percent."
Of particular importance is the upcoming Santa Fe midsize SUV EREV [Extended Range Electric Vehicle], due in the first half of 2027 and built at Hyundai Motor Manufacturing Alabama. It pairs a battery with an onboard charger for more than 600 miles of range.
#range #motor #group
Hyundai revealed at its 2026 CEO Investor Day today that it will build more of its cars on US soil and pack American showrooms with new hybrids and its first extended-range EV, the centerpiece of its most aggressive product push in its history. New trucks and even a mid-size Toyota Tacoma competitor are coming too.
Munoz is betting on localized US production and that a wave of in-demand hybrids can lift profits and rev sales even as the overall US car market sits in neutral.
"Our fundamentals have never been stronger. Hyundai Motor Group is the third-largest automotive group and the second-most profitable, which gives us the ability to invest while others are pulling back," Muñoz said in a presentation. The company is bringing "more than 100 new models to market by 2030 with multiple powertrain options" while "raising our operating margin above 9 percent."
Of particular importance is the upcoming Santa Fe midsize SUV EREV [Extended Range Electric Vehicle], due in the first half of 2027 and built at Hyundai Motor Manufacturing Alabama. It pairs a battery with an onboard charger for more than 600 miles of range.
#range #motor #group
7 hours ago
