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One thing that makes the NFL unique is that the best teams don't always play in the biggest markets. Consider that the Seahawks, the reigning Super Bowl champions, play in Seattle.
The Chiefs, winners of three Super Bowls since 2019, play in Kansas City. In addition, the team with the longest active streak of seasons reaching the Playoffs is the Bills, who play in Buffalo. Seattle (13th), Kansas City (33rd), and Buffalo (54th) are all outside the Top 10 in the 2025 Nielsen DMA (Designated Market Area) Rankings, according to the United States TV Database.
This is why the NFL is the greatest league in the world. You don't have to be in a big market to have the best fanbase. The Seahawks, the Chiefs, and the Bills all have great fanbases. As do the Bengals, with Cincinnati ranking 37th in the aforementioned rankings.
The Nielsen Scarborough NFL Fandom Index recently unveiled its top five teams, with the Bengals checking in at No. 4 on the list.
It's the first year of the study, which, as Cincinnati Enquirer Sports Editor Jason Hoffman notes, is a "comprehensive study that moves beyond simple headcount to identify where the sport's pulse beats strongest, revealing that America's most avid fans are often found in the heart of its mid-sized legacy markets."

#super #bills #nielsen
3 months ago

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