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OpenAI's $100B ad revenue target for 2030 is 20 times eMarketer's forecast for the whole chatbot market, threatening Oracle's $75B in AI-linked commitments.
ChatGPT's AI traffic share dropped from 87% to 65% as Alphabet's Gemini gains ground, making projections of chatbot ad dominance harder to justify.
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One of the load-bearing **** umptions behind the AI investment story just got a hard sanity check, and the numbers do not add up.
According to research firm eMarketer, OpenAI's advertising business is on pace to miss the company's own five-year revenue forecast by roughly 90%. OpenAI has projected $2.5 billion in OpenAI ad revenue in 2026, growing to $100 billion by 2030. eMarketer's data tells a different story: standalone AI chatbots, including ChatGPT, Microsoft Copilot, Google AI Mode, and Amazon's Alexa for Shopping combined, will generate less than $1 billion in ad revenue this year, and just $5.41 billion across the entire market by 2030.

#forecast #gemini #don 't
4 months ago

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