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Sunderland are set to enhance their backroom recruitment operation by appointing highly experienced Italian Matteo Serra to a senior role.
Serra arrives on Wearside from Greek top-tier club PAOK Salonika, where he most recently served as head of recruitment. He’ll be stepping into a vital and highly specific position at the Academy of Light — overseeing player exits and loan management.
The 42-year-old Italian is a highly experienced recruitment and scouting specialist who’s steadily built a strong reputation as an elite talent identifier across Europe, working with some of the biggest clubs in Italy and France before moving to Greece.
The son of former Cagliari sporting director Luciano Serra, football administration runs in his blood; growing up immersed in the inner workings of Italian football, he’s since developed his own elite continental pedigree at several top-tier European clubs.
His resume includes scouting and recruitment positions at Juventus, PSG and Lille, as well as a stint as chief scout for Spezia Calcio, where he unearthed Jakub Kiwior, who later signed a £25 million deal with ******* nal within eighteen months of joining the club. Serra also signed rumoured Sunderland target Emil Holm for Spezia, and the club eventually sold him to Bologna for a substantial profit.
3 months ago

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